Getting to open a new business location?
Visius will make counting pedestrian traffic easier
Task
Already have points of sale and planning to open as many and even more?
Standard ways of pedestrian count are resource-heavy. Save time and efforts on counting traffic and focus on more serious topics instead, like finding better suppliers or employees
Standard ways of pedestrian count are resource-heavy. Save time and efforts on counting traffic and focus on more serious topics instead, like finding better suppliers or employees
Visius can help you analyze traffic instead of a human and save your time
Follow our recommendations to record videos using any devices and upload those to your account
Upload videos
Not only does Visius collect traffic data but it also provides averaged values for faster assessment of potential locations.
For instance, this location is suitable for you sincethere are no less than 350 people per hour passing through here
For instance, this location is suitable for you sincethere are no less than 350 people per hour passing through here
Use the resulting analytics
The workspace is designed to make it easier for you to work with different cities and areas. Choose the storage logics that is most convenient for you
Organize your workspace
FAQ
Traffic count, or traffic flow measurement, is the process of obtaining data on the number of people passing by a certain location, e.g., a cafe or a point of sales, for a given period. The more traffic flow a location has, the more people will see your signboard and visit your store.
Pedestrian traffic is one of the key criteria when selecting locations for street or food retail stores. This indicator affects sales volume and revenue. The most accurate way to measure traffic is to take a video of the entrance area and count how many people have passed by in a given period (e.g., an hour or a day).
Pedestrian traffic is one of the key criteria when selecting locations for street or food retail stores. This indicator affects sales volume and revenue. The most accurate way to measure traffic is to take a video of the entrance area and count how many people have passed by in a given period (e.g., an hour or a day).
To assess pedestrian traffic, the video is recorded for 2—3 workdays. The analysis is usually conducted manually by a specialist who watches the video and gives the total "head count". Visius simplifies this process: it recognized people and counts them automatically.
To start working with the system, you need to sign up and upload your videos or connect your IP camera.
To start working with the system, you need to sign up and upload your videos or connect your IP camera.
We recommend to use a dash cam or a portable camera with a resolution of at least 720p (HD). Install it in a car looking at the entrance of the potential store/cafe or fix it on a tree or a lamppost.
It is important that the camera does not move during the process — and the people being recorded are moving. Recording on the move or while holding the camera in your hands will provide inaccurate results. We recommend to choose a filming angle where people are filmed at full height and no one person blocks the view of all other pedestrians.
You can connect most IP cameras that can be accessed via an RTSP link.
Find out more in our blog.
It is important that the camera does not move during the process — and the people being recorded are moving. Recording on the move or while holding the camera in your hands will provide inaccurate results. We recommend to choose a filming angle where people are filmed at full height and no one person blocks the view of all other pedestrians.
You can connect most IP cameras that can be accessed via an RTSP link.
Find out more in our blog.
The service is intended for use by marketing experts, business development managers, and business owners. It helps analyze the traffic flow at several locations to make the best choice among them.